LAL

2025-26 Season

LUKE KENNARD

Los Angeles Lakers | Guard | 6-5
Luke Kennard
8.7PPG
2.5RPG
2.2APG
22.8MPG
-1.1 Impact

Kennard produces at an below average rate for a 23-minute workload.

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IMPACT BREAKDOWN
Every stat, every credit, every cost — per game average
-1.1
Scoring +8.6
Points Scored 8.7 PPG = +8.7
Missed Shots difficulty-adjusted = -2.3
Shot Making above expected FG% = +2.2
Creation +0.5
Assists & Self-Creation 2.2 AST/g + self-creation = +0.5
Turnovers -1.9
Turnovers 0.8/g (live + dead blend) = -1.9
Defense +0.5
Steals 0.7/g = +1.6
Blocks 0.1/g = +0.1
Fouls + context committed fouls, matchup adj = -1.2
Hustle & Effort +1.6
Rebounds 2.5 RPG (OREB + DREB) = +0.3
Contested Shots 1.8/g = +0.4
Deflections 1.1/g = +0.7
Charges Drawn 0.0/g = +0.0
Loose Balls 0.2/g = +0.1
Screen Assists 0.4/g = +0.1
Raw Impact +9.3
Baseline (game-average expected) −10.4
Net Impact
-1.1
56th pctl vs Guards

PBP Credit: Every play is analyzed from play-by-play data. Scorers get difficulty-adjusted credit, assisters get creation value based on the shot opportunity they created, and turnovers are classified by type. Shot difficulty is derived from 1M+ shots across 4 seasons. Full methodology

SKILL DNA

Percentile rank vs 246 Guards with 10+ games

Scoring 45th
8.8 PPG
Efficiency 99th
65.3% TS
Playmaking 41th
2.3 APG
Rebounding 38th
2.5 RPG
Defense 62th
+7.9/g
Hustle 56th
+9.7/g
Creation 57th
+3.06/g
Shot Making 54th
+6.91/g
TO Discipline 79th
0.04/min

THE SEASON SO FAR

Luke Kennard's start to the season was defined by a brutal loss of identity, transforming a once-lethal sniper into an outright bench liability. He offered a fleeting glimpse of his ideal role on 10/29 vs BKN, hitting four threes on his way to 17 points and a +10.5 impact score. That stellar mark stemmed directly from his pristine shot selection, as his perimeter gravity opened up the entire offense. Unfortunately, those microwave bursts were buried beneath a mountain of invisible performances. During a miserable outing on 11/30 vs PHI, Kennard managed just two points on 0-for-4 shooting to post a dismal -15.7 impact score. Even though he tallied five assists in that contest, his bricked open looks and sluggish defensive rotations dragged his overall value into the gutter. He was similarly disastrous on 12/06 vs DEN, putting up a staggering -16.1 impact score while attempting merely two shots in 18 minutes of aimless cardio. When a designated shooter loses his trigger confidence, the hidden costs of his one-dimensional game become impossible for a coaching staff to stomach.

Luke Kennard's midseason stretch was defined by extreme volatility, oscillating between lethal sharpshooting clinics and frustrating defensive liabilities. When his jumper was dialed in, he was an absolute flamethrower. Take the 01/12 vs GSW matchup, where he erupted for 22 points on a blistering 6-for-9 from deep, generating a massive +14.9 Impact score simply by shooting the opposition off the floor. But the hidden costs of his game were often steep. During the 12/30 vs OKC game, Kennard tallied a respectable 12 points and five assists, yet poor rotations and defensive breakdowns dragged him down to a -5.4 Impact score. Fortunately, the veteran also found ways to salvage his overall value on quieter shooting nights. On 02/12 vs DAL, he scored just nine points but crashed the glass for seven rebounds and dished three assists, earning a +6.6 Impact score through timely hustle and secondary playmaking.

This stretch defined Luke Kennard's late-season evolution from a passive bench shooter into an unlikely, high-volume starting catalyst. During the dreary middle of March, he looked entirely unplayable. His complete refusal to hunt his offense—hoisting just one shot in 13 scoreless minutes on 03/19 vs MIA—created a spacing vacuum that killed his team's flow, resulting in a dismal -13.0 Impact score. A sudden April promotion to the starting lineup flipped a switch. Despite struggling to score efficiently with just 15 points on 17 shots, Kennard salvaged a positive +2.3 Impact score on 04/05 vs DAL through sheer hustle, crashing the glass for 16 rebounds and orchestrating the offense with 11 assists. He finally married this all-around aggression with his elite jumper by the finale. On 04/18 vs HOU, he torched the nets for 27 points on perfect 5-for-5 three-point shooting, generating a massive +15.2 Impact score by ruthlessly punishing defenders who dared to leave him open.

A jarring shift from passive bench shooter to high-usage starter defined this late-season stretch for Luke Kennard, yielding wildly unpredictable results. Look no further than his bizarre start on Apr 05 vs DAL, where he stuffed the stat sheet with 15 points, 16 rebounds, and 11 assists. Despite logging those massive counting stats, a brutal 5-for-17 shooting night completely tanked his net impact to a miserable -18.4. He was far more effective when he simply focused on his primary skill: punishing defensive breakdowns from the perimeter. During a bench appearance on Mar 30 vs WAS, Kennard caught fire to score 19 points on 4-of-5 shooting from deep, generating a stellar +11.7 impact score. He closed the stretch by catching fire again as a starter on Apr 18 vs HOU, pouring in 27 points on perfect 5-of-5 three-point shooting. That scorching-hot shot-making drove a +3.8 impact score, reminding everyone that his value on the hardwood lives and dies by his willingness to pull the trigger.

IMPACT TIMELINE

Game-by-game performance vs average. Green = above average, red = below.

PATTERNS

Boom-or-bust player. Kennard's impact swings wildly relative to his average — some nights dominant, others invisible. Scoring varies by ~6 points per game.

Middle-of-the-road efficiency — shoots 45%+ from the field in 68% of games. Not automatic, but not a problem either.

Average defender. Kennard doesn't hurt you defensively, but he's not making opponents uncomfortable either.

Slight upward trend. First-half impact: -2.0, second-half: -0.2. Modest improvement — possibly settling into a rhythm.

Tends to go on runs. Longest hot streak: 6 games. Longest cold streak: 6 games.

MATCHUP HISTORY ⚠ Updated 46 days ago

Based on 77 games with tracking data. Shows who guarded this player on offense and who he guarded on defense, with their shooting stats in those matchups.

ON OFFENSE: WHO GUARDED HIM

His shooting stats against each primary defender this season

T. McConnell 54.4 poss
FG% 66.7%
3P% 100.0%
PPP 0.18
PTS 10
B. Sheppard 51.8 poss
FG% 100.0%
3P% 100.0%
PPP 0.14
PTS 7
I. Joe 48.2 poss
FG% 50.0%
3P% 66.7%
PPP 0.15
PTS 7
R. Sheppard 43.7 poss
FG% 50.0%
3P% 50.0%
PPP 0.11
PTS 5
J. McCain 41.2 poss
FG% 50.0%
3P% 0.0%
PPP 0.05
PTS 2
T. Hardaway Jr. 40.4 poss
FG% 50.0%
3P% 0.0%
PPP 0.05
PTS 2
G. Dick 40.4 poss
FG% 50.0%
3P% 50.0%
PPP 0.12
PTS 5
T. Jones 38.8 poss
FG% 50.0%
3P% 0.0%
PPP 0.15
PTS 6
J. Champagnie 36.7 poss
FG% 0.0%
3P% 0.0%
PPP 0.05
PTS 2
B. Podziemski 36.6 poss
FG% 75.0%
3P% 50.0%
PPP 0.19
PTS 7

ON DEFENSE: WHO HE GUARDED

How opponents shot when he was the primary defender. Lower FG% = better defense.

B. Sheppard 77.5 poss
FG% 100.0%
3P% 100.0%
PPP 0.08
PTS 6
K. Huerter 45.4 poss
FG% 100.0%
3P% 0.0%
PPP 0.09
PTS 4
G. Dick 43.6 poss
FG% 0.0%
3P% 0.0%
PPP 0.05
PTS 2
T. Hardaway Jr. 39.6 poss
FG% 50.0%
3P% 0.0%
PPP 0.13
PTS 5
J. Champagnie 37.8 poss
FG% 50.0%
3P% 50.0%
PPP 0.21
PTS 8
C. Wallace 37.8 poss
FG% 50.0%
3P% 66.7%
PPP 0.16
PTS 6
A. Wiggins 34.9 poss
FG% 66.7%
3P% 0.0%
PPP 0.11
PTS 4
L. Ball 33.2 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0
J. McCain 32.9 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0
A. Dosunmu 32.6 poss
FG% 85.7%
3P% 100.0%
PPP 0.49
PTS 16

SEASON STATS

88
Games
8.7
PPG
2.5
RPG
2.2
APG
0.7
SPG
0.1
BPG
52.6
FG%
47.7
3P%
89.1
FT%
22.8
MPG

GAME LOG

88 games played