ATL

2025-26 Season

BUDDY HIELD

Atlanta Hawks | Guard | 6-4
Buddy Hield
7.7PPG
2.3RPG
1.4APG
16.0MPG
-2.1 Impact

Hield produces at an below average rate for a 16-minute workload.

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IMPACT BREAKDOWN
Every stat, every credit, every cost — per game average
-2.1
Scoring +7.0
Points Scored 7.7 PPG = +7.7
Missed Shots difficulty-adjusted = -2.7
Shot Making above expected FG% = +2.0
Creation +0.3
Assists & Self-Creation 1.4 AST/g + self-creation = +0.3
Turnovers -2.2
Turnovers 0.9/g (live + dead blend) = -2.2
Defense +0.9
Steals 0.7/g = +1.6
Blocks 0.2/g = +0.2
Fouls + context committed fouls, matchup adj = -0.9
Hustle & Effort +1.5
Rebounds 2.3 RPG (OREB + DREB) = -0.1
Contested Shots 2.4/g = +0.5
Deflections 1.4/g = +0.9
Charges Drawn 0.0/g = +0.0
Loose Balls 0.4/g = +0.2
Screen Assists 0.1/g = +0.0
Raw Impact +7.5
Baseline (game-average expected) −9.6
Net Impact
-2.1
49th pctl vs Guards

PBP Credit: Every play is analyzed from play-by-play data. Scorers get difficulty-adjusted credit, assisters get creation value based on the shot opportunity they created, and turnovers are classified by type. Shot difficulty is derived from 1M+ shots across 4 seasons. Full methodology

SKILL DNA

Percentile rank vs 246 Guards with 10+ games

Scoring 42th
8.5 PPG
Efficiency 50th
54.7% TS
Playmaking 25th
1.5 APG
Rebounding 35th
2.4 RPG
Defense 30th
+5.5/g
Hustle 53th
+9.2/g
Creation 5th
+1.14/g
Shot Making 81th
+8.69/g
TO Discipline 52th
0.06/min

THE SEASON SO FAR

Buddy Hield's opening stretch was defined by a brutal shooting slump that rapidly eroded his value off the bench. He initially looked like a premier floor-spacer, torching the nets during the 10/21 vs LAL matchup for 17 points on five made threes to generate a stellar +8.6 impact score. That early spark quickly faded into erratic shot selection and empty possessions. Look no further than the 11/20 vs MIA contest, where he tallied a season-high 18 points but posted a -3.6 impact score because it took him a staggering 15 three-point attempts to get there. His trigger-happy approach constantly stalled the offense, though he occasionally found ways to contribute when his shot abandoned him entirely. During the 11/10 vs IND game, Hield managed a +2.5 impact despite scoring just eight points by grabbing four rebounds, keeping the ball moving, and scrapping defensively. Ultimately, this erratic 18-game run exposed the harsh reality of a one-dimensional gunner struggling to find the bottom of the net.

A brutal regression into irrelevance defined this stretch for Buddy Hield, as his minutes evaporated alongside his trademark shooting stroke. He occasionally flashed his old microwave scoring ability, like when he poured in 20 points on 4-of-8 from deep for a +13.2 Impact on 11/25 vs UTA. Sometimes, Hield managed to salvage his floor time even when the jumper completely betrayed him. During the 12/03 vs OKC matchup, he chucked his way to an ugly 4-of-15 shooting night, but still registered a +3.7 Impact because he kept the offense flowing with four assists. Unfortunately, those connective nights were incredibly rare. By the time he logged a hollow three points with zero rebounds and zero assists on 12/19 vs PHX, his -12.2 Impact perfectly captured the steep cost of playing a one-dimensional guard who bleeds value when he isn't generating offense.

Buddy Hield’s mid-season stretch was a chaotic pendulum swing between flamethrower efficiency and unplayable cold spells at the end of the bench. He briefly looked like the league's most lethal reserve during the 01/21 vs TOR matchup, erupting for 25 points on a flawless 6-for-6 from beyond the arc. That pristine shot selection and perimeter gravity earned him a massive +25.9 Impact score. However, when his jumper vanished, his on-court value cratered. During the 01/27 vs MIN contest, Hield clanked his way to 5 points on an abysmal 2-for-10 shooting night. Because he offers minimal secondary playmaking when his shots aren't falling, those forced, empty possessions dragged him down to a -10.8 Impact. After a brutal string of late-season cameos where his minutes evaporated, he finally relocated his stroke in the 04/12 vs MIA game, pouring in 31 points and seven triples to post a blistering +25.1 Impact.

IMPACT TIMELINE

Game-by-game performance vs average. Green = above average, red = below.

PATTERNS

Boom-or-bust player. Hield's impact swings wildly relative to his average — some nights dominant, others invisible. Scoring varies by ~7 points per game.

Middle-of-the-road efficiency — shoots 45%+ from the field in 50% of games. Not automatic, but not a problem either.

Good defender on his best nights, but it comes and goes. Some games Hield locks in defensively, others he gets picked apart.

Tends to go on runs. Longest hot streak: 4 games. Longest cold streak: 8 games.

MATCHUP HISTORY ⚠ Updated 46 days ago

Based on 74 games with tracking data. Shows who guarded this player on offense and who he guarded on defense, with their shooting stats in those matchups.

ON OFFENSE: WHO GUARDED HIM

His shooting stats against each primary defender this season

D. DiVincenzo 43.9 poss
FG% 20.0%
3P% 33.3%
PPP 0.07
PTS 3
I. Joe 35.8 poss
FG% 50.0%
3P% 25.0%
PPP 0.2
PTS 7
T. Maxey 27.4 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0
K. Murray 26.4 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0
B. Hyland 24.4 poss
FG% 50.0%
3P% 0.0%
PPP 0.16
PTS 4
A. Mitchell 23.3 poss
FG% 50.0%
3P% 50.0%
PPP 0.21
PTS 5
M. Conley 21.9 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0
J. Jaquez Jr. 19.9 poss
FG% 25.0%
3P% 16.7%
PPP 0.25
PTS 5
FG% 16.7%
3P% 25.0%
PPP 0.15
PTS 3
T. Hardaway Jr. 19.8 poss
FG% 0.0%
3P% 0.0%
PPP 0.0
PTS 0

ON DEFENSE: WHO HE GUARDED

How opponents shot when he was the primary defender. Lower FG% = better defense.

FG% 60.0%
3P% 100.0%
PPP 0.65
PTS 24
B. Hyland 36.4 poss
FG% 66.7%
3P% 75.0%
PPP 0.33
PTS 12
T. Maxey 34.6 poss
FG% 50.0%
3P% 50.0%
PPP 0.38
PTS 13
J. Jaquez Jr. 26.9 poss
FG% 22.2%
3P% 0.0%
PPP 0.15
PTS 4
D. DiVincenzo 25.3 poss
FG% 16.7%
3P% 20.0%
PPP 0.12
PTS 3
I. Joe 21.7 poss
FG% 100.0%
3P% 100.0%
PPP 0.23
PTS 5
V. Edgecombe 19.5 poss
FG% 66.7%
3P% 0.0%
PPP 0.26
PTS 5
D. Mitchell 18.5 poss
FG% 66.7%
3P% 75.0%
PPP 0.59
PTS 11
J. McDaniels 17.5 poss
FG% 50.0%
3P% 0.0%
PPP 0.23
PTS 4
J. Murray 17.0 poss
FG% 66.7%
3P% 0.0%
PPP 0.35
PTS 6

SEASON STATS

54
Games
7.7
PPG
2.3
RPG
1.4
APG
0.7
SPG
0.2
BPG
44.6
FG%
36.2
3P%
81.1
FT%
16.0
MPG

GAME LOG

54 games played